Comcast today announced that it has made nearly 2,000 hours of programming and thousands of free titles available to Xfinity video customers to give children and parents quick and easy access to educational programming by grade level as part of the company’s comprehensive response to the COVID-19 crisis.
The collection is a joint effort with Common Sense Media, the leading source of entertainment and technology recommendations for families whose trusted age-based ratings and reviews are integrated into Xfinity on Demand. A subset of the education collection is also available on Xfinity Flex and across devices via the Xfinity Stream app and website.
“Today Xfinity is making thousands of hours of educational programming and resources available to our customers through Xfinity on Demand as we know how challenging it is for families right now who are suddenly homeschooling young children – many with both parents working, as well,” said Rebecca Heap, SVP of Video & Entertainment at Comcast. “The programming selected in partnership with Common Sense Media is available in one comprehensive destination organized by grade level to make it as easy as possible for parents to find what is most relevant to their family.”
Xfinity customers with X1 or Flex can say “Education” or, if their voice search language is set to Spanish, “Educación,” into the Xfinity Voice Remote to access content available to them by grades “K-2,” “3-5,” “6-8,” and “9-12” and also “for all ages” currently including:
- Free programs from subscription video on demand services (SVODS) Bluprint, CuriosityStream, The Great Courses Signature Collection, Grokker Yoga Fitness, HISTORY® Vault, Kids Room and The Reading Corner.
- Additional free adult continuing education programming from these SVODS focused on the “Mind,” “Body,” and “Soul” spanning biographies; podcasts on a range of topics including technology and business; yoga; dance; food and cooking; fitness; wellness; ballets and operas; and gardening.
- Educational series from networks and streaming services including Animal Planet, HBO, HISTORY®, Nick Jr., PBS KIDS, Prime Video, Smithsonian Channel and more.
- Spanish language programming available from networks including CBeebies, Discovery Familia and Kids Central.
- Firsthand interviews and historical narratives from Voices of the Civil Rights Movement, Comcast’s signature commemorative programming initiative honoring the impact and legacy of the movement.
Additionally, Comcast has enlisted the guidance of Natascha Crandall, Ph.D., a psychologist and educator to program the content across English Language Arts, Math, Science, and Social Studies based on grade appropriate guidelines aligned with the current U.S. school curriculum.
“When schools close and other community places people congregate are off limits, it can feel overwhelming for families with kids, so we’ve partnered with Xfinity to curate a list of educational recommendations to help kids learn and keep them engaged during their time indoors,” said Ellen Pack, President of Common Sense.
Beyond free education content and resources, Comcast has undertaken a comprehensive COVID-19 response inclusive of making its low-income Internet Essentials program free for new families for the first 60 days of enrollment, opening Xfinity WiFi hotspots across the country to anyone who needs them for free (including non-Xfinity Internet subscribers), pausing data plans, creating a COVID-19 news destination on X1 and Flex (in Spanish and English), and offering rolling free entertainment previews to Xfinity X1 and Flex subscribers.